Orlando
Facebook Turns A Page With Timeline
Facebook passes the 800 Million users mark and is enhancing the platform to allow for easier engagement of the people who want to learn, share, connect and be a part of this growing online community. The f8 – Facebook Conference was an exciting event for Social Media Experts, Digital Media Marketing Professionals and pretty much any other Business Person that was wanting to know about the future of Facebook. Here is a Fun clip from the f8 Event: F8 Introduction One of the big New Changes to Facebook is Timeline. What is Timeline? Timeline offers a Visual Representation of your life, giving prominence to all the major posts, photographs and events as they happened over a timeline of your life. Check it out the Timeline Community Page on Facebook! Sharing your life story just got a whole lot easier with the introduction of Timeline. Quick note to Business Owners that my not see the WIIFM (What’s in it for me). Focus on your audience – real people who are probably already on Facebook and will be on Facebook even more with the fun user-friendly experience of Timeline. So, my Business “friends” do not lose sight of the power this will give to a website that already has over 800 Million that are signed up. Would you like to tap into that “sphere of influence”? Sure you would! More about Timeline as we all get to experience it together. Looking forward to hearing your opinion. And as always, if you are a Central Florida based business or professional that would like to get more ROI for your online presence, please contact Pamela Myers at 407-780-7717....
Read MoreLunch & Learn: Utilizing Social Media to Grow Your Business
Main Street Chamber – Orlando NorthEast Event. Topic: Social Media for your Growing Business: Overview, Insights and Tips Focus will be on Twitter, Facebook Business Pages, Linkedin, Yelp and Google. This will be a question and answer discussion with Pamela Joan Myers of Orlando Social Media Marketing. Register for this Event. For more details visit www.mscone.eventbrite.com Where: Fresco Italian Restaurant Address: 7603 Turkey Lake Road Orlando Florida 32819 When: Tuesday August 23rd, 2011 Time: 11:30am – 1:30pm ...
Read More10 Reasons that Savvy Business Owners are Active on Twitter
Increase Followers. Increase Brand Awareness. Increase Revenues! “The purpose of business is to create and keep a customer.” Peter F. Drucker SCOPE OF REACH. Savvy business owners realize that over 200 million have twitter accounts (According to Twitter’s Katie Stanton, vice president of international strategy) and thousands more are joining every day. They know that over 14 million real people are active on twitter every day and there is an average of 140 Million Tweets daily. Communication Opportunity. They appreciate that Twitter provides a unique opportunity to consistently communicate with their target market, business friends, vendors, power partners, prospects and customers. Happy (& unhappy) customers that have Twitter accounts will tweet about their Company, products and services. They want to be a part of those conversations. Build Loyalty. Twitter is another way to deepen relationships and build loyalty with their vendors, power partners, prospects and customers. Marketing Opportunity. They understand that prospects will use Twitter to learn about products and service providers that others like and are active on Twitter. Competitive Advantage. Savvy business owners understand that if they were not part of the conversations on Twitter they would be missing out on business opportunities. Prospecting Tool. Savvy business owners not only make themselves easy to be found but they are using Twitter to proactively connect with potential buyers. Customer Relationship Management. They understand that social media interaction on Twitter is a long road and a way of doing business to build a community of loyal brand advocates. It is not just part of a marketing campaign. Focus group. They view their Twitter followers as a real active focus group and engage to gain valuable insights on their products and services. Search Engine Optimization. They understand that every status update aka tweet is searchable not only on Twitter but also on search engines like Google. They want to be found by prospects so they are active on Twitter. Target Marketing and Networking Opportunity. Savvy Business Owners utilize their Twitter accounts to monitor, engage and proactively communicate with the appropriate audience that are targeted, specifically match key criteria and fit the profile of an ideal client, customer or power partner. Need help getting the most out of your online presence? Ready to get more active on Twitter? Please, contact Pamela Myers at 407-962-9190 with any questions. Thank you and as always your comments are welcomed. Join me on Twitter!...
Read More10 Things that MTV and Twitter have in Common
Before you jump ahead to the List of Top 10 Things that MTV and Twitter have in Common… please read what lead up to the creation of this list. Recently, I was asked to speak about Social Media at a networking event and I will be given 40 minutes. If, it was you… what would you say? If you attended the event “What would you want to hear?” Please, read on and share your comments. For the last couple of years I have been having one-on-one and group discussions with Professionals and Business Owners about Social Media. With that said, I should be used to it by now, but I’m still surprised by the amount of Professionals, Marketing Directors and those with a degree in Marketing that say “Well, I know I need to be doing that tweeting thing, or well I’m on facebook and I don’t really “Like” it, or now I’m hearing… I don’t think Google+ is going to last.” Sound familiar? As these Business Owners and Professionals build the wall of resistance to Social Media engagement and delay being a part of the conversation their competition are hiring a Professional Social Media strategist like me to Get Started, Get Social and Get Business. So, you may be wondering what made me think of the similarities between MTV and Twitter. Why would I use those points in my opportunity to discuss Social Media? Good question! My audience will include very busy seasoned professionals and they need to wake up and read the writing on their Facebook Wall. I firmly believe that just as “Video Killed the radio star”…. those that do not have an interactive Social Media Presence will lose market share and that brings us to what MTV and Twitter have in common. In September, I will turn 45 years old and I was thinking back to my days as a teenager. At that time, back in the early 80′s MTV introduced Music Video’s to those that paid for Cable Television. If you are my age or older, you did not grow up with the internet. For that matter, we did not grow up with cable television or MTV. What did we do with all that free time… that we weren’t flipping through hundreds of channels, surfing the net or checking our email? I grew up on the south-side of Chicago Illinois in the Midwest of the USA and Chicago did not have cable. (Talk about not wanting to embrace change) But, the suburbs got connected and they had MTV. So, I got to watch music videos with my cousins at their house in the suburbs. At that time there was a popular song “Video killed the radio star.” If you were a popular Musician back in the mid-eighties and you said, well I don’t like MTV, so I will not make a music video or in 90′s you said I will not make a CD. What would have happened to your Music career? The point is…. “It does not matter what you like! What does your audience like? Where are your fans and those that buy your products? That is what matters!” So, what does MTV and Twitter have in common? They are both channels to share information. Both offer an opportunity to reach out to and be seen potentially by millions of real people who make purchasing decisions. Both of these media channels provide “Fans” another way to “Listen” to someone or from a group that they “Like.” Those that have shared of themselves on these channels have taken their careers to new heights. Both were looked at as a Fad. (Makes me think of IBM saying that people will not buy personal computers for their homes… now my smart phone can do as much as my desktop… on the list of Paradigm shifts) Just as Video killed the radio star… Social Media has the potential to kill a business that is not part of the “Online Conversations.” A slow death of decreased market share or bad comments that go viral. They both show the personality and charm (or lack there of) of those that share of themselves on these channels. Both were...
Read MoreLook Up! There’s a better View
Greetings from the Beautiful City of Orlando in sunny Florida! My name is Pamela Joan Myers. Welcome to my place on the Web! What great things are happening with you? Coping with Stress can be challenging. Believe me as a Business Owner and a Mother, I have my fair share of stressful moments. Here is a Tip that helps me to cope: Take time to focus on the things that make you smile. Focus on the positive things that make life fun and enjoyable. Think of Julie Andrew’s cheering up the Von Trapp Children. Personally, I Love all the green plant life from Palm trees reaching up to the Florida blue sky to the manicured lawns that stay looking great all year. Delicate petals of Flowers in eye-catching colors that fill my heart with appreciation for the gift of life and sight. Now get back to work and if you need some help getting more clients (lack of of New Business Opportunities can be stressful) Just give Pamela Myers a call at 407-780-7717...
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